Where did the creative spark for the label first come from?

Envet was born in 2016 out of a school project I have done in Lasalle College of the Arts Singapore.

Beyond my wildest imagination, what was then a school project grew into a
brand that resonated with people from all around the world.
It started off when I travelled to Turkey and Greece when I created a collection out of a Turkish evil eye, it resemblances positivity – which means to ward off the evil.

 

What inspired the name?

Envet is loosely translated as "and bold”, celebrating that free spirit in all of us that is courageous and adventurous. Each collection tells an intimate travel story of mine.

For example, my latest Lampung collection was inspired by my trip back to my hometown in Indonesia.

Can you share more about what each of your collections signify? 

Each collection is always something that is related to me, I think to create a collection is always easiest when we connect it to ourselves / the people around us.

For Envet upcoming collection, it will be inspired by my friend’s wedding in Greece, it’s called Gardens in bloom.

 

Which designs do you think people always remember you for?

I think it will always be the first collection – which was the tassel earrings, but I have heard some of our customers told us they really love the Bee collections.

 

What are the biggest challenges you faced as a small business owner?

I would say the biggest challenges are stability and sustaining the business. It is always an ongoing thought to think what works and what doesn’t in terms of business strategies and the effect of it in the long run. 

 

More and more companies are starting conversations about ethical production. What do you see for the future or sustainable fashion?

 I think and hope that more and more companies are becoming more and more sustainable, we should not look at ‘being ethical’ or ‘being sustainable’ as a trend instead looking at it a vision and value that we truly believe in.

Find out more about Anita's exclusive designs here at Envet.

Instagram: @envet_

Anita is seen here wearing Carissa Jumpsuit and Theo button down dress in lotus, paired with her own creation the Katarina earrings. 

 

Photography

All photos were taken by the talented Haikel Zambri, you can find out more about his photography via

Instagram: @haikelzambri  

 

Location

The Social Space 
333 Kreta Ayer Rd, #01-14, Singapore 080333

Instagram: @thesocialspace.sg

Big thanks to Cheryl from the social space for letting us feature their lovely cafe.